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Center for Alumni and Donor Engagement
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Sesquicentennial Campaign Toolkit

Thank you for your interest in being an advocate for The University of Toledo's sesquicentennial fundraising campaign! Your contributions will have a real impact on the campaign's success:

  • The website address to share for the campaign is:

  • The official campaign social media hashtag is: #UToledo150

UToledo Social Media to Follow

The University of Toledo:  Facebook  |  Twitter  |  Instagram

The University of Toledo Foundation:  Facebook  |  LinkedIn

The University of Toledo Alumni Association:  Facebook  |  Instagram  |  Twitter

Sample Social Media Content

Now through June 21

  • Join me and make a gift for The University of Toledo’s 150th anniversary by June 30! #UToledo150

  • The University of Toledo is honoring its 150th anniversary by working to provide $5 million in need-based scholarships for students. Join me and make your gift by June 30! #UToledo150

  • Thousands of Rockets are navigating an uncertain economy to earn their degree. Join me in donating to a need-based scholarship to honor UToledo’s sesquicentennial by June 30. #UToledo150

  • For 150 years, The University of Toledo has been providing life-changing education. Celebrate UToledo’s history by making a gift of any amount a need-based scholarship fund by June 30! #UToledo150

June 22 through June 30

  • UToledo’s sesquicentennial campaign ends June 30! Don’t miss out on the opportunity to provide much-needed scholarship dollars for UToledo students. #UToledo150

  • There are only a few days left of The University of Toledo’s sesquicentennial campaign to fund need-based scholarships for deserving students. Donate in any amount by June 30! #UToledo150

Sample sunglasses promotional language

  • Looking for a way to celebrate UToledo's 150th and stay cool this summer? Our campaign for need-based scholarships ends June 30 and every gift of at least $10 comes with free, limited-edition sunglasses! Use promo code SHADES at checkout. #UToledo150

Notes and suggestions

  • If it is possible to add in a donor highlight or student scholarship recipient that is a great way to make meaningful connections on social media.

  • Share with faculty and staff and encourage them to participate.

  • Tag UToledo and the UToledo Foundation in your posts (see links above).

Shareable Graphics

Day of Giving 2023

Download for Facebook and LinkedIn

Download for Twitter

Download for Instagram

Day of Giving 2023

Download for Facebook and LinkedIn

Download for Twitter

Download for Instagram

Email Sample

Below is a sample email you can send to fellow alumni and friends. You know your fellow classmates and graduates better than we do, so personalize the email to fit your purpose:

I hope by now you’ve heard about The University of Toledo’s 150th Anniversary! To celebrate the University’s history, I’m helping to raise $5 million for need-based scholarships to support UToledo students. I’ve already made my gift to ________, and I hope you’ll join me in making one too by visiting:

I invested in UToledo because of the wonderful Rocket experience I had at a pivotal time in my life. Thank you in advance for showing your Rocket pride by supporting deserving UToledo students through your gift and advocacy. 

Last Updated: 6/5/23